On-stage presenters and live performers (like Nathi, Emtee (pictured), Kwesta) at the 22nd Annual South African Music Awards (SAMA) will be rewarded for their efforts with complimentary goodie bags crammed with to-die-for R1.6 mill swag.
These include exclusive beauty products to designer shades and sneakers, and from smooth-as-silk Scotch to funky socks and even bra lifts. Each goodie bag will sport a pair of luxurious Ray-Bans – sunglasses that, over the past eight decades, have proved indispensable for cultural icons who don't merely want to be seen... they want to be noticed.
Those shades will certainly come in handy after our lucky goodie bag recipients have tucked into their exclusive gifts from a C-Squared branded tie, bow tie and handkerchief to blended Scotch whisky Chivas Regal, premier wine estate Spier, and fine wine and spirit merchants Norman Goodfellows...
They can freshen up again with Vita Coco - a refreshing, natural cocount water, as well as mugfuls of heavenly, piping-hot coffee courtesy of Album of the Year sponsor Nescafé. The nation's movers and shakers will also be able to tackle the inevitable post-party munchies with lashings of scrumptious Häagen-Dazs – the essence of REAL ice cream – and Steers' trademark flame-grilled burgers.
They'll also score trendy Millé sports gear to look fabulous on and off the field, as well as Converse footwear – the only sneaker defined by those who wear them. Why not pair them with Stance Socks – a product as imaginative and individualistic as their people who wear it, like Will Smith and Rihanna?
In keeping with the music theme, there's a special treat in the bag from Rocka, whose premium headphones and earphones are designed in collaboration with SA's top music icons.
Feeling a bit flabby and saggy? The fitness programmes offered by Body 20 Studio deliver a stronger, fitter you in only 20 minutes per week. Plus, an unusual addition to the goodie bags is a nifty little handbag essential from Best Breast – instant adhesive breast lifts that mean you can kiss your bra goodbye!
Celebs need the ultimate in pampering and grooming products to help them rock all those red carpets, and the bags will be bulging with products and vouchers from the Beauty Factory (luxurious bath and body ranges at an affordable price), Beauty Fix (a recently launched South African skincare brand that the nation's beauty editors are already raving about), Black Opal (cosmetics and skincare products for men and women of colour), Mizani (hairscare and styling products for natural and relaxed hair) and Candi & Co (a hair and beauty salon that wants you to #ownit).
Also helping our stars look sensational are brands such as Lip-Ice (the original lip care product that's been looking after South African lips since before you can remember), Malia Nail Care (which goes beyond nail polish to create a fashionable nail wardrobe), Smile Phela (to help you get that winning smile), SOHO (New York-style beauty and grooming) and Swiitch (a South African online beauty store founded by 15-year-old entrepreneur Rabia Ghoor in 2015).